With Lurpak Softest, even a rushed moment can be a moment to have great tasting food. Cooking brand Lurpak has launched a major digital and experiential campaign taking place at London’s Waterloo station, to promote its new Cook’s Range. These cookies will be stored in your browser only with your consent. Discover how we make Lurpak®. But, keeping things fresh and relevant is tough. Profiterole tower with vanilla cream and chocolate sauce. So bake up some optimism. Stuart Ibberson, Senior Director for BSM at Arla, states: “We’re really excited about landing our new Cook’s Range in such an innovative way, being able to tie into the sense of theatre Waterloo offers and create an industry-first in the process is fantastic. It’s hard to imagine one without the other. Show more photos. 1 BSM brand from Arla Foods, launched a new marketing campaign. Lurpak Mauritius. The ad continues the ‘Good Food Deserves Lurpak’ narrative, and opens on a sculpture of TV screens, laptops, phones and cookbooks capturing food culture in all its forms. Cooking with Lurpak ® Good Food Deserves Lurpak ® Search Search. You can find the recipe for this amazing dish at www.lurpak.co.uk/our-adverts/pie. Carrot Cake. Cooks, with a hot pan and a little Lurpak, you can feed the masses. We’re really looking forward to launching our new products to customers old and new and seeing how many food adventures we can inspire.” The order Keeping a campaign fresh, though, gets progressively more difficult, and tectonic shifts in nutritional understanding had prompted a range of new food trends. "), in tribute to Arthur Tolcher 's appearances on the television show Morecambe & Wise. The spot will run across markets including the U.K., Australia, Greece and Scandinavia, and is supported by print, digital and social advertising. Butter Chicken 1h 30 min. Easter was made for food lovers. Salmon and Avocado Sandwich 5 min. The world is going to hell in a hurry. READ THE FULL STORY . And what we leave out. Lurpak has demonstrated its hunger for kitchen dominance with the launch of a delicious advertising campaign designed to inspire home cooks to don … Wieden & Kennedy London for Lurpak. Special Diet. We’ll assume you’re okay with this, but you’re welcome to opt-out, Digital marketing analytics, metrics & KPIs, Digital marketing regulation, brand safety, FMCG digital marketing food and beverages, Cadbury launches ‘Worldwide Hide’ easter egg hunt campaign, ‘Grey roots are no big deal’ and ‘school maths is hard’: 30 things Brits have learned from lockdown, 80% of Brits ‘think they could react quicker than a driverless car. • Valentine Warner: Having worked in top London restaurants, Valentine has presented key programmes for BBC2, UKTV and ITV. +44 20 7244 9661 We, the food directors of the world, would (cough) like to thank you (cough) wholeheartedly (cough). Butter brand Lurpak has launched a global campaign to encourage people to cook from scratch. @DigiAcademy, © Digital Strategy Consulting Ltd 2000 – 2021. Discover how we make Lurpak®. You’ve basically ruined it for us. Hello@DigitalStrategyConsulting.com And rustle up a peacekeeper. This version of it lasts for 20 secs and was first uploaded to tellyAds on 24 Dec 2020. By Tim Nudd. Following the London launch, the campaign will roll out at other stations across the UK, including Manchester, Leeds and Glasgow. Lurpak® has held its position as the most delicious premium butter for over a hundred years. So bake up some optimism. No comments. Lurpak realised this years ago and instead championed the cause of great home cooking in its award-winning global advertising. … Good food or Lurpak®? We are the UK’s largest Dairy. The “Where There Are Cooks, There Is Hope” campaign is running for five weeks and consists of TV, video-on-demand, social media, and digital advertising. 132 talking about this. There will be numerous competitions running for those who tweet using the hashtag #FOODADVENTURES post trial. 2,408 talking about this. You’ve basically ruined it for us. Posterscope, who bought the media, will run the microsite and Outside Line will manage the social media assets. Good food or Lurpak®? Delve into our proud, passionate history. Film advertisement created by W+K, United Kingdom for Lurpak, within the category: Food. Home; Ads; TV Production; x. Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. This category only includes cookies that ensures basic functionalities and security features of the website. It was released in the June 2018. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. Healthy Recipes. Delve into our proud, passionate history. Both ceramic and cream in colour. Because where there are cooks, there is hope. 123 recipes. Heal the sick. What will the role look like? Red velvet cake with cream cheese butter … Buy credits or subscribe today. W+K churns out another sensory masterpiece in its British butter campaign. These cookies do not store any personal information. And what we leave out. By Mark Dishman 2020-03-13T11:20:00+00:00. Donald from the Lurpak TV adverts. One of the various series of commercials created by British animation studio Aardman is for the Lurpak brand, centered around the ... in which he tries out a lot of different sports that his food-based and sized surroundings will allow him. Ad of the Week: Lurpak’s cooking heroes deliver an inspiring message. Lurpak realised this years ago and instead championed the cause of great home cooking in its award winning, global advertising. See more ideas about cooking chief, wieden, food ads. It’s hard to imagine one without the other. March 09, 2020. "Lurpak" Advert by Wieden + Kennedy London In January 2011, Lurpak, the UK’s No. Delve into our proud, passionate history. Turn waste into wonder. Lurpak® has held its position as the most delicious premium butter for over a hundred years. Discover how we make Lurpak®. It’s hard to imagine one without the other. Watch the ad here. Delve into our proud, passionate history. Recent Ads (A-Z) Vintage Ads (A-Z) Recent Additions; TV Ads of the Decade; Top 20 Yesterday ; Top 20 Last Week; This text will be replaced. To be able to support the launch of the new range in such a different way, by using experiential to inspire consumers to go on and try the product. Butter brand Lurpak has launched a global campaign to encourage people to cook from scratch. We, the food directors of the world, would (cough) like to thank you (cough) wholeheartedly (cough). Part of Lurpak’s ‘Good Food Deserves’ campaign, the advert is designed to generate brand awareness, drive sales for retailers and continue to reinforce Lurpak’s position as the natural choice to enhance good food. Motion@Waterloo is part of JCDecaux and Network Rail’s vision for the future of rail advertising. And what we leave out. Lurpak started in 1901, as a combination of several Danish dairy farmers to create a common brand for butter to increase sales. When it came to the most important metric, cost per reach, Google Preferred outperformed pre-rolls by 27% and TrueView by 46%. Jul 19, 2016 - Explore Bec Lauder's board "Lurpak" on Pinterest. The TV Advert titled Master Food In a Hurry was done by Wieden+Kennedy advertising agency for Lurpak in United Kingdom. Chicken Stir-Fry in Hoisin Sauce 30 min. Lurpak® is at the heart of every meal – serving up everything you need to bring out the best in your dishes. Mehr über die Premiummarke Lurpak ® erfahren Sie auf der Markenseite. READ THE FULL STORY . Cooks can change the world, according to Lurpak. A brand lift survey demonstrated a 19% uplift in ad recall and a 135% brand uplift among men. The Lurpak ® “Weave Your Magic” campaign has won a British Arrows award for the best International campaign. • Tom Sellers: Tom has recently opened his own Michelin star restaurant Story having worked alongside some of the greatest Michelin-starred chefs in the world. No comments. Part of the Lurpak Outdoor 2010 Campaign, created by Wieden + Kennedy. Lurpak is a Danish brand of butter owned by, Arla Foods.It is sold in seventy five countries worldwide, and is best known for its distinctive silver packaging. You also have the option to opt-out of these cookies. Roast up some feel good. Lurpak "Smoooth" by Wieden & Kennedy. Page staffed weekdays during office hours. introducting Lurpak Softest, our most spreadable product yet, which combines the great taste of Lurpak butter with the smoothest, most convenient spread experience. By Tim Nudd. In 1985, Lurpak launched a television campaign for the United Kingdom featuring Douglas, a trombonist made from butter, trying to play the famous classical composition Flight of the Bumblebee by Rimsky-Korsakov at the end of each advert spot (usually being stopped by the voiceover "Not now, Douglas! And rustle up a peacekeeper. Lurpak brand from Arla Foods, is back on TV this September with its ‘Kitchen Odyssey’ creative narrated by Rutger Hauer. Die dänische Premiumbutter Lurpak ® überzeugt seit mehr als 100 Jahren mit hervorragender Qualität und bestem Geschmack.. Doch Lurpak ® ist mehr als nur Butter: Als erste Buttermarke für Food Lovers zelebriert Lurpak ® die Welt des guten Essens!. W+K churns out another sensory masterpiece in its British butter campaign. Slow-motion, artfully imperfect food, mists of flour, dark backgrounds… we know the product before we see it (see also: Sainsbury’s black-and-white-and … Made by Wade for Lurpak promotion. There were the following: Contents. Lurpack expands with new Olive spread. Devised by a team of creative agencies, its aim is to target “passionate cooks” and inspire them to start their food adventures at Britain’s busiest train station, London Waterloo. introducting Lurpak Softest, our most spreadable product yet, which combines the great taste of Lurpak butter with the smoothest, most convenient spread experience. Chicken and coleslaw sandwich 35 min. The “Where There Are Cooks, There Is Hope” campaign is running for five weeks and consists of TV, video-on-demand, social media, and digital advertising.